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8/8/2008  Atlantic City, NJ Weather
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Dan Klein's South Jersey Insider Magazine cover - December 2007/January 2008
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December 2007/January 2008

View the rest of Dan Klein's South Jersey Insider Magazine

cover:  Dan Klein's South Jersey Insider Magazine - December 2007/January 2008
What’s on the plate in 2008...
Well, if it’s the plate of Atlantic City development we’re talking about, you couldn’t get anymore on it if you tried. “Piled high” is a term we would use to describe the state of developmental affairs in Atlantic City for 2008. Very high. Of course, there’s a lot of other stuff that goes on in Atlantic City that could be piled into mountains, but that's a story for another day. This issue is all about what’s ahead developmentally in the city that’s always turned on, and Publisher Dan Klein, kicks it off as usual on page 6. Jack Diamond, our lovable CasinoInsider, tackles casino development for 2008 beginning on page 34. Included in his list of openings in 2008 is, of course, the much anticipated Water Club Hotel & Spa at Borgata. Notice we didn’t include the term casino in the title. That’s because there isn’t one as the newest, most luxurious addition to the Borgata “bang” will operate as an entirely separate entity, but with all of Borgata’s amenities, including, of course, its casino. The “piece de resistance” for the project is the indoor pool on the 28th floor that goes right to the outside glass wall. Talk about your proverbial “view To Die For.” Over at Boardwalk Hall it’s one big show after another starting with Hannah Montana and Milley Cyrus on January 5th, to Celine Dion on September 20th. Mixed in between are R. Kelly, Van Halen, Keith Urban and Carrie Underwood, Dancing With the Stars, and The Mummer's “Show of Shows”... Of course, this entire issue is devoted to everything that is worth doing today, tomorrow, next week, next month as well as months down the road.
Cover Credits:     • The Holtzman Group / Cover Design       • The Holtzman Group / Finish & Pre-Press
On the Cover: It’s a veritable “Plateful” of stuff going on in 2008 here in Southern New Jersey, and it’s our job to bring it to you. As Usual, we gladly comply. The cover of this issue of Dan Klein's South Jersey Insider Magazine, SJI for short, features a collage of people, places and things which will impact 2008.
Atlantic City
Casino InsiderTM
Atlantic City casinos are open 24 hours a day, waiting for you to try your luck. The casinos offer more than just the games. You'll find headline entertainment in Atlantic City. Top stars consider Atlantic City a must-stop on any tour -- and that makes our casinos a must-visit destination for you. Sports fans won't want to miss any of the championship bouts that take place in our arenas.

aerial view of Atlantic City coastline

The Uncensored Atlantic City Casino Rating Guide

If you think all casinos in Atlantic City are pretty much the same, you're not that far off the mark. Aesthetics, cosmetics and architectural themes aside, there isn't much that really sets one apart from the other in terms of excitement and energy. Still, there are some differences that can be measured... so we did. For the past six months we have gone to each casino to find out how they rate... you may be surprised at our findings.

Each month we'll share a few snippets from e-mails, notes and letters we receive from readers about Atlantic City's casinos. If you've got a comment that you'd like published, send it to Casino Insider, PO Box 829, Ocean City NJ 08226 or e-mail the copy to info@acinside.com

New "Rating Guide" "The Best!"
...I come to Atlantic City at least once a month, sometimes twice. Of course I always pick up a copy of the "Insider's Guide." I was even more surprised than usual this month to find a great Casino Rating Guide. Right on the money with the exception of Caesars, my personal favorite. Keep it coming.
Mary,
Montclair, NJ

Please tell me why...???
...I can't understand why casinos don't provide rules to their table games. Don't they know that the only reason some people don't play is because they don't know how? Duh...
Artie,
New York, NY

You may win but you'll have to wait at the Hilton...
...We recently played (and won) at the Hilton on a quiet weekday evening. We waited patiently for a beverage server while playing slots. After thirty minutes we went in search of the elusive server, only to be told we weren't waiting thirty minutes. Huh..?
Phil,
Wilmington, DE

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The third installment of the "Unbiased, Uncensored, Raw Look at Atlantic City's Casinos" and how they operate, rating guide, features some more ingenious commentary on what to expect at each of Atlantic City's casino properties. The properties are rated according to specific categories, as well as their overall experience. Ratings are sometimes shown with a decimal point to more accurately reflect the rating for the casino in that category, as well as its overall performance. A "Dan Klein's South Jersey Insider" "Best" rating is denoted by a

"Best" "Four Diamonds" black diamondblack diamondblack diamondblack diamond
Better = black diamondblack diamondblack diamond
Good = black diamondblack diamond
Needs A Kick = black diamond

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THE Best Of The REST

Trump Plaza's three and a half diamonds represents the "Best" of the rest for the purposes of this column. As far as Atlantic City goes, Trump Plaza still reigns. Last month we talked about the fabulous richly appointed design, and exciting casino floor, that allows you to carry on a conversation and not fake that you are actually able to discern the words of your partner. We also chatted about the 1400 new slots. But another reason the Plaza has garnered such a rating is their employees aren't mad at you for them being there.

Professionalism, customer interactivity with personality. More reasons why the "Plaza" is, without a doubt, Atlantic City's classiest, and most sophisticated casino. Three months in a row as our top casino. Nice Job!

Atmosphere - black diamondblack diamondblack diamondblack diamond
Casino Promotions - black diamondblack diamondblack diamond
Customer Service - black diamondblack diamondblack diamondblack diamond
Entertainment - black diamondblack diamondblack diamond
Gambling Experience - black diamondblack diamondblack diamondblack diamond
Restaurants - black diamondblack diamondblack diamond
Overall Rating - black diamondblack diamondblack diamond.5

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THE Better

Resorts... Goes up to 3.2 diamonds as they "Keep the Ball Rolling" in September. They've added an Oxygen Bar (brilliant), and are planning a new restaurant facility, owned and operated by Anthony Capetola, owner operator of the Temple Bar & Grille at Caesars, as well as other upscale eateries in Las Vegas. Capetola, who also owns the Oxygen Bar, has been one of the few independent operators to successfully break through the invisible barrier that seems to exist in Atlantic City for those looking to lease space from casinos to conduct their business, while providing an attraction to the casino hotel.

Capetola is a free wheeling entrepreneur, but he dots his "I's" and crosses his "T's" in how he runs his businesses. The casinos like that. He also conceptualizes businesses that enhance and create traffic for the casinoproperty. They like that too. While Atlantic City's casinos prefer to control all of the action, and are reluctant to open the door to independant businesspeople, that is starting to change. Resorts also is buoyed by a strong entertainment line-up heading into the fall...

Atmosphere - black diamondblack diamondblack diamond
Casino Promotions - black diamondblack diamondblack diamond
Customer Service - black diamondblack diamondblack diamondblack diamond
Entertainment - black diamondblack diamondblack diamond
Gambling Experience - black diamondblack diamondblack diamond
Restaurants - black diamondblack diamondblack diamond
Overall - black diamondblack diamondblack diamond.2

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Trump Casinos (Marina & Taj Mahal)... Both The Marina & The Taj Mahal remain at 2.6 Diamonds on the stregth of their entertainment lineups for the month. Something's up in Trump Land though, folks. The recent departure of long time Public Relations honcho, Suze' Di Pietro Stewert sent shockwaves through the industry. Also of note is the fact that oher than Alice Cooper in late October, no other entertainment has been posted for the two properties. Stay tuned...

Marina
Atmosphere - black diamondblack diamondblack diamond
Casino Promotions - black diamondblack diamond
Customer Service - black diamondblack diamond
Entertainment - black diamondblack diamondblack diamondblack diamond
Gambling Experience - black diamondblack diamondblack diamond
Restaurants - black diamondblack diamond
Overall - black diamondblack diamond.6

Taj Mahal
Atmosphere - black diamondblack diamondblack diamond
Casino Promotions - black diamondblack diamond
Customer Service - black diamondblack diamondblack diamond
Entertainment - black diamondblack diamondblack diamond
Gambling Experience - black diamondblack diamond
Restaurants - black diamondblack diamond.5
Overall - black diamondblack diamond.6

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Park Place Entertainment... The timetable for the redevelopment of Ocean I Mall into an exclusive array of "Monopoly" themed retail shops and eateries has been moved up, and the current business tennts at the one-of-a-kind mall have been given their walking papers sooner than expected. Other than that, not much new to report, and not much has changed.

Bally's Park Place
Atmosphere - black diamondblack diamond
Casino Promotions - black diamondblack diamondblack diamond
Customer Service - black diamondblack diamondblack diamond
Entertainment - black diamondblack diamond
Gambling Experience - black diamondblack diamond
Restaurants - black diamondblack diamond
Overall - black diamondblack diamond.3

Caesars
Atmosphere - black diamondblack diamondblack diamondblack diamond
Casino Promotions - black diamondblack diamond
Customer Service - black diamondblack diamondblack diamond
Entertainment - black diamondblack diamondblack diamond
Gambling Experience - black diamondblack diamond
Restaurants - black diamondblack diamondblack diamond
Overall - black diamondblack diamond.8

Claridge
Atmosphere - black diamondblack diamond
Casino Promotions - black diamond
Customer Service - black diamond
Entertainment - black diamondblack diamond
Gambling Experience - black diamond
Restaurants - black diamondblack diamond
Overall - black diamond.5

Hilton
Atmosphere - black diamondblack diamond
Casino Promotions - black diamondblack diamond
Customer Service - black diamondblack diamondblack diamond
Entertainment - black diamondblack diamondblack diamond
Gambling Experience - black diamondblack diamond
Restaurants - black diamondblack diamondblack diamond
Overall - black diamondblack diamond.5

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Harrah's & Showboat... Mobile Graceland is coming to Harrah's on September 18th & 19th. That should give you an idea about the target group of the Harrah's/Showboat message. That group helped Harrah's Atlntic City to a record slot revenue month in August. Showboat stages an entertainment coup of sorts by signing Al Martino to appear in September.

Harrah's
Atmosphere - black diamondblack diamond
Casino Promotions - black diamondblack diamondblack diamond
Customer Service - black diamondblack diamondblack diamond
Entertainment - black diamond
Gambling Experience - black diamondblack diamond
Restaurants - black diamondblack diamond
Overall - black diamondblack diamond.1

Showboat
Atmosphere - black diamondblack diamondblack diamond
Casino Promotions - black diamondblack diamond
Customer Service - black diamondblack diamondblack diamond
Entertainment - black diamond
Gambling Experience - black diamond
Restaurants - black diamondblack diamond
Overall - black diamondblack diamond

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Tropicana... Maintains a 2.3 Diamond rating for September. Lots of energy, good intentions abound, and lots of cool things going on collectively, but something is definitely missing. Slot revenue down despite an increase in overall slot revenue throughout the city. In fairness, that's probably attributed to the brand new retail/entertainment complex under construction right next door, which gives them a construction margin of error padded their way. Another casino to watch for the fall entertainment and promotion line-up...It just hasn't been released yet.

Atmosphere - black diamondblack diamond
Casino Promotions - black diamondblack diamondblack diamond
Customer Service - black diamondblack diamond
Entertainment - black diamondblack diamondblack diamond
Gambling Experience - black diamond.5
Restaurants - black diamondblack diamond.4
Overall - black diamondblack diamond.3

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Sands... The Sands has not completely eliminated table games, as was previously reported. They have, however, cut down considerably, with an eye for that direction. More interesting, is the fact that while they have added more slots, they have declined to 7th in the "slot odds" payback ranking department.

Atmosphere - black diamondblack diamond
Casino Promotions - black diamondblack diamondblack diamond
Customer Service - black diamondblack diamond
Entertainment - black diamond
Gambling Experience - black diamond.5
Restaurants - black diamondblack diamondblack diamond
Overall - black diamondblack diamond

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InTown

The following headliners are scheduled to appear in their respective casino venues. Additional shows will be booked through the period; check our web site at www.shorelinker.com for showroom updates. All casino entertainment is subject to scheduling changes. An asterisk(*) denotes an Atlantic City debut. Tickets to most shows are available through the individual box offices or through Ticketmaster at (800) 736-1420.

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 Casino Box Office
Phone Numbers 

 Courtesy of Access AC Room Reservations
 

Atlantic City Convention Center 609-348-7000
Atlantic City Hilton 609-340-7160
Bally’s Park Place 800-772-7777
Boardwalk Hall 609-348-7000
Caesar’s 800-677-7469
Claridge 800-752-7469
Convention Center Box Office  609-348-7000
Harrah’s 800-242-7724
Resorts 800-322-7469
Sands 800-227-2637
Showboat 800-621-0200
TicketMaster 800-736-1420
Tropicana 800-526-2935
Trump Marina 800-777-8477
Trump Plaza 800-759-8786
Trump Taj Mahal 609-449-1000
NEWS
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